US-based crypto gaming firm Bling has reported a big enhance within the variety of individuals utilizing its merchandise since many of the world entered varied levels of lockdown in response to the COVID-19 pandemic.
In accordance with statistics shared completely with Cointelegraph, Bling’s consumer statistics are up nearly 50% over the month of March. The platform is reaching 70,000 customers per day, and over 400,000 energetic customers monthly. Bling’s flagship app, Bitcoin Blast, has moreover handed a million downloads from Google Play Retailer.
The COVID-19 disaster as a possibility
Bling CEO Amy Wan advised Cointelegraph that she chalks these statistics as much as individuals being caught at residence “and bored.” Not solely are there extra customers than earlier than, however individuals are spending extra time of their apps. Most of those customers are situated in the US, the Philippines, Indonesia and Brazil.
Wan stated that this development has been going down for cellular gaming typically. Most firms on this house are seeing extra downloads and elevated exercise amid the quarantine necessities all over the world.
“We expect that this can be a possibility for a lot of of us who beforehand heard of Bitcoin however by no means acquired round to studying a lot about it to take that point to be taught and accumulate some Bitcoin. Whereas many crypto firms give attention to promoting Bitcoin, our distinctive proposition is that we give it away free of charge by means of gameplay.”
She added that the present scenario is each “a blessing and a curse.” Sure, Bling is seeing extra customers spend extra time in its apps. However the firm’s advert income has additionally gone down — since some advertisers are pulling their advert spend attributable to financial uncertainty.
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